Community releases industry outlook as brands shift from one-way blasts to meaningful, two-way relationships Companies ...

Another thing that Samsung Messages impresses with is its customization options. In Google Messages, the best you can do is ...

Magoom research: Western remote sales tactics fail in CEE. SaaS success depends on live contact and deep localisation to build trust.

Discover how drip marketing engages prospects over time using email, social media, and direct mail. Learn strategies to keep ...

Experience 36-hour 10DLC approvals, AI-driven personalization, and seamless automation with DMText — elevating SMS ...

Abstract: With the rise of multimodal content (such as text and images) in online product marketing, sentiment analysis techniques face increasing demands for accuracy and versatility. However, ...

AI is the lever in healthcare marketing priorities as CMOs at Kaiser Permanente and CommonSpirit focus on digital and ...

This evolution marks a shift in the role of marketing teams. Instead of managing workflows, they’re designing strategies.

Abstract: This review paper examines the influence of neuromarketing on consumer behavior research, emphasizing its origins, methodologies, impacts, and implications for customer engagement. This ...

Rocket CRM has announced developments in its marketing automation capabilities, reflecting broader trends in how organizations coordinate communication workflows, manage engagement processes, and ...

With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.