PUMA teams up with luxury streetwear label Represent to blend premium design with performance edge. PUMA x Represent Just ...

If you want to get technical, this isn’t Rihanna’s first go-round with the Puma brand. First partnering with the brand in 2014 as a brand ambassador and creative director, the entertainment mogul ...

HERZOGENAURACH, Germany — January 12, 2026 — Sports company PUMA has appointed Nadia Kokni as Vice President, Global Brand ...

When it comes to advertising, Puma has opened up its wallet. Puma revealed “Go Wild” on Thursday, a global campaign that the athletic powerhouse said marks “an evolution in its brand identity” and is ...

Debuting in nationwide shoe and athletic stores, as well as Puma's official website, the new collaboration features several ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA has appointed Julie Legrand (43) as Senior Director Global Brand Strategy. In this position, she will oversee an important part of PUMA’s ...

The appointment of Nadia Kokni follows the struggling sportswear icon uniting several key marketing and product functions under a chief brand officer.

Anta's interest in Puma, which was first reported as early as last November, isn't so surprising. For starters, the company ...

New Brand Campaign in 2025 Will Be Focused on the Emotional Aspects of Sport HERZOGENAURACH, Germany--(BUSINESS WIRE)-- Global sports company PUMA, in partnership with creative agency adam&eveDDB, ...

The athletic apparel and shoe retailer announced Wednesday that its brand management and marketing operations departments will move from Boston to the company’s headquarters in Herzogenaurach, in ...

Puma appoints Nadia Kokni as vice president of global brand marketing. She will lead the global marketing strategy and ...