Bill Hader starred in a 2011 commercial for the Nike Air Mag which was like Marty McFly's self-lacing shoes, except they didn't self-lace. YouTube “Back to the Future II” was full of tech we drooled ...
Shoe technology is a little noticed field of development, but it brings in a lot of cash. Just ask Nike or Adidas. Dedicated customers will line up for each new shoe offering, and athletes follow shoe ...
We’ve been waiting for years for shoemakers to develop the kind of self-lacing footwear that once only seemed possible in movies, but it turns out that making smart shoes isn’t all that easy. Nike is ...
We may receive a commission on purchases made from links. Now that everything from toasters to light bulbs can be wired to the internet, why not connect your shoes too? Nike has already done that when ...
Welcome to Robb Recommends, a regular series in which our editors and contributors endorse something they’ve tried and loved—and think will change your life for the better. The defining feature of a ...