Makeup artists are basically magicians. They're able to take someone's natural features and enhance them, but they can also ...

I fought the urge to give up every single day, and there were times where myself and my loved ones thought I’d never make it.

Face mapping is taking over beauty feeds, but it is more than viral dots and lines. This strategic makeup technique reveals ...

What are lash serums and how do they work? “Lash serums are topical treatments that are applied to your eyelashes to enhance ...

This Video Shows How To Achieve A Smooth Undereye Using Maybelline Powder Demonstrating Step By Step Application Techniques ...

Like many girls who grew up in a time of YouTube makeup tutorials and the Sephora rewards program, I have tried it all when ...

The strategic effort paid off: Within seven minutes of launch, POV Beauty pulled in $1 million in sales. Related: I’ve Helped ...

As it turns out, this is the correct approach. “Heavy dark shades across the entire lid, thick eyeliner, and dramatic cut ...

A celebrity makeup artist breaks down how Black women can achieve the toffee makeup look—and best products to do it with.

Who isn't under the spell of Weapons' Aunt Gladys at this point? And if Amy Madigan, the 2026 Critics Choice Award winner for ...