The German shoe giant is set for a giant win Monday night. The Hoosiers are one of their long-standing clients seeking ...

The College Sports Commission has been tasked with overseeing rules related to the House Settlement and NIL. Could we soon ...

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The College Sports Commission has rejected nearly $15 million in name, image, likeness agreements since it started evaluating ...

While fans loved the adidas Anthony Edwards 2 "Christmas", which dropped in December, the NBA All-Star switched up his ...

After the San Francisco 49ers pulled off a stunning upset of the Philadelphia Eagles on Sunday, the NFL congratulated San ...

The Jan. 14, 2026, SBJ Marketing reports on source saying Dairy Queen is walking away from its MLB corporate sponsorship, ...

The appointment of Nadia Kokni follows the struggling sportswear icon uniting several key marketing and product functions under a chief brand officer.

Lyst's VP of brand discusses luxury consumer shifts, heritage labels, personal uniforms, and the impact of Zozo acquisition ...

Each week Bestads [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium – which is ...

Alison Grove has made a career behind the scenes of transforming thousands of proud Philadelphians into expert, excited ...

Caitlin Clark shares insight into her upcoming Nike signature shoe, the technology behind it and her long-term Olympic goals.