Californians now have access to a free online tool that deletes all of their personal data stored by data brokers.

The Delete Request and Opt-out Platform (DROP) will force registered data brokers to delete your personal data upon request.

The system, known as the Delete Request and Opt-Out Platform, or DROP, is operated by the California Privacy Protection ...

California's DROP program is now active, giving residents the ability to stop data brokers from selling their personal ...

The new DROP platform aims to make it easy to request the deletion of online personal data held by data brokers in California ...

Starting Thursday, Californians can request more than 500 different data brokers to delete their personal information.

California legislative analysts concluded that data brokers offer valuable services, but also threaten people’s rights and ...

Getting your Trinity Audio player ready... Use a loyalty card at a drug store, browse the web, post on social media, get married or do anything else most people do, and chances are companies called ...