Cinépolis India is expanding into cinema advertising with a nationwide deployment of digital screens across its lobby spaces.

The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...

For years, interactive CTV advertising was the star of industry demos – promising, flashy and mostly theoretical. In 2025, ...

Partnership provides programmatic access to premium, high-engagement content from HBCUs, NAIA, and the NBA G League, reaching untapped, engaged audiences. WINTER PARK, FL, UNITED STATES, January 6, ...

As advertising shifts further toward streaming and addressable delivery, execution is becoming as important as ... Read More ...

The company has launched with Place Exchange SSP and PerView Measurement to enable digital buyers to programmatically access ...

Advertising is still spending like audiences haven’t moved, but the data says otherwise. As global ad investment crosses the ...

At CES 2026, DirecTV Advertising introduced the programmatic enablement of inventory from DirecTV Remote, a move it says ...

DirecTV Advertising has announced the programmatic availability of its DirecTV Remote inventory, allowing digital buyers ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...