Psychological experiments have investigated conditions similar to those that existed during the Minnesota incident and could ...

Feeling warm or cold doesn’t just register on the skin—it changes how connected we feel to our own bodies. Research shows ...

There's a line of thought that equates intelligence with “pattern recognition.” How do you stack up on this unique cognitive ...

Critical thinking is an essential skill for students to develop given the modern environment of misinformation and disinformation. The ability to evaluate information validity is highly valued by both ...

Scientists cannot say for certain, but new research suggests that different people’s brains respond similarly when looking at a particular hue. By Kenneth Chang After decades of brain research, ...

Visual elements profoundly impact player engagement and emotional responses during gaming sessions. Graphics quality, animations, and special effects create immediate impressions that can determine ...

Brand perception plays a pivotal role in shaping consumer decisions. It isn’t just about logos, taglines, or advertisements; it’s the total sum of how a customer feels about a brand, based on their ...

Horses are beautiful, but—hippos are ugly. Why? Why does the human mind see beauty in some images and ugliness in others? Is the perception of beauty intrinsic to how the brain processes visual ...