Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.

And for us, it’s our responsibility to wrestle with numbers that challenge our assumptions, whether we’re journalists, ...

Akademiks contrasted that approach with the independence he has on his own platform. Addressing criticism over his continued ...

"New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite," Nielsen proclaimed this morning, making me wonder what a "measurement suite" actually is. I've got the in-tabs to ...

By leaning into these insights and doing research of their own into the connections and underlying motives behind news and ...

Legacy media outlets rounded out 2025 with articles recounting extreme weather events, presenting the year as one of climate chaos. They aren't reporting that 2025 was likely the year of the fewest ...

Today, Phoenix, a leading Canadian digital health clinic, released new poll data with insights from over 1,500 adult Canadians on their health and wellness goals for 2026. As Canadians kick off their ...

California legislative analysts concluded that data brokers offer valuable services, but also threaten people’s rights and ...

Here are some memorable examples of when that process paid off this year: when a few numbers, the shape of a line, or the ...

New data from the federal Centers for Disease Control and Prevention indicate Oklahoma’s obesity rate is declining. CDC data ...

Legacy media outlets downplayed Christian persecution in Nigeria after President Donald Trump’s administration struck ...

It was hard to know what to believe this year. In the old days, there were conspiracies about the moon landing. These days, it feels like there's a conspiracy about everything -- that the truth is up ...