First off, what is a perm? A perm (short for permanent hairstyle) uses chemicals to change the texture of your hair. The process involves breaking down the molecular bonds in each strand and resetting ...

She spent so much time and used so many products to get her hair to curl that her friends encouraged her to try a more permanent solution. This was the first time she had chemically treated her hair, ...

Katie Holmes sported curls in New York City on Feb. 16, 2023. “Because of the recent trends of people wanting to embrace and enhance their natural hair texture, the perm of 2023 tends to lean towards ...

If you grew up thinking that perms were the stuff of '80s nightmares — with frizzy curls, massive heights, and teased bangs — then you're going to want to sit down for this: perms are very much back ...

I have shoulder-length layered hair which has quite a kink to it. Q: I have shoulder-length layered hair which has quite a kink to it. Can you recommend a way of styling to remove this or should I ...

The second we hear the word “perm,” we immediately get ‘80s flashbacks. But perms have come a long way since then. Whether you want tight curls or loose beach waves, here are 11 different types of ...