One might be tempted to think that keyword optimization has lost its relevance with the advent of new technologies and search algorithms. However, keyword optimization remains a crucial aspect of SEO.

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Navigating the world of search engine optimization (SEO) — and the hundreds of tools available — can be daunting. Marketers often find themselves sifting through an overwhelming number of options, ...

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Tweaking your keyword lists is like regular car maintenance: you have to do it, or else things stop running properly. Evaluating and optimizing your lists on a regular basis keeps your content high up ...