The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

The proposed Lego iMac G3 set, a tribute to Apple's iconic design, gained sufficient public support to be considered for ...

Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...

One of the kits from the first wave of LEGO's 2026 products is a unique gaming set that supports three distinctive builds ...

In the years preceding the release of the sequel trilogy, a quite infamous and entertaining Star Wars fan theory began circulating online. The idea was simple: Jar Jar is Evil. The delightfully wacky ...

Lego is gearing up to give its first presentation at CES this year, which might include its newly designed F1 racing car.

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you can get it.

The first LEGO Smart Bricks Star Wars set has received mixed reactions from fans, highlighting excitement and concern over ...

Ferrari and LEGO fans are in for a treat after new images surfaced online showing what appears to be the latest addition to ...

LEGO unveils the hardware and software ecosystem that delivers a more interactive playing experience via SMART Bricks and ...

The loud noises and enforced stillness of an MRI scan can be frightening for children, but a simple act of imagination has ...