Makeup artists are basically magicians. They're able to take someone's natural features and enhance them, but they can also ...

I fought the urge to give up every single day, and there were times where myself and my loved ones thought I’d never make it.

Face mapping is taking over beauty feeds, but it is more than viral dots and lines. This strategic makeup technique reveals ...

This Video Shows How To Achieve A Smooth Undereye Using Maybelline Powder Demonstrating Step By Step Application Techniques ...

Like many girls who grew up in a time of YouTube makeup tutorials and the Sephora rewards program, I have tried it all when ...

The strategic effort paid off: Within seven minutes of launch, POV Beauty pulled in $1 million in sales. Related: I’ve Helped ...

According to users on TikTok, the idea of the "2/3 rule" is simple: as long as two out of the three categories — hair, makeup ...

Who isn't under the spell of Weapons' Aunt Gladys at this point? And if Amy Madigan, the 2026 Critics Choice Award winner for ...

We asked dentists about the most effective ways to whiten teeth at home, and they shared their top picks for toothpastes, mouthwashes, pens, strips and kits.

Manushi Chhillar shared a video on her YouTube channel where she recreated her Miss World 2017 finale makeup. The tutorial ...

Makeup artist Mary Phillips breaks down the secrets behind the beauty look that's beloved by Kendall Jenner and Hailey Bieber.