Westerncore is having a moment — both on the runway and on screens. Fringed knits charged the runway at Proenza Schouler and Bottega Veneta, denim was the material of choice at Schiaparelli, cowboy ...

The cowboy look might rise and fall in popularity, but it is never truly gone. These are stylish Western clothing items that ...

In a lyric on her latest album, Beyoncé sings "denim on denim, on denim, on denim." Levi Strauss shoppers are taking that advice to heart. Levi Strauss executives are ecstatic. Western wear is booming ...

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This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. PAULS VALLEY, Okla. (KFOR) – Life is never a ...

It’s been a long ride for Saba’s Western Wear since family patriarch David Saba Sr. opened the first Valley store in October 1927. But Saba’s kin aren’t about to ride off into the sunset. The family, ...

Michael and Janey Anderson, owners of a new western wear store on Hutchinson’s Main Street, saw an opportunity and leaped. Apparently, that’s how they operate. The couple, who have owned a similar ...

Beyoncé‘s Cowboy Carter has caused a surge in the Black community’s demand for Western wear, and Black-owned businesses are also profiting tremendously. The superstar’s cowboy-inspired fits are ...

Alexis McClain-Smith quickly embraced the parent-child bond she developed with her infant daughter Karli, getting her all dressed up in stylish clothes. “I was always buying petite clothes. You have ...

If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. Westerncore is having a moment — both on the runway and on ...