In digital marketing, there is a constant drive for innovation—not only for clients but also from competitors and in the new technology available in this field. One such “tool” that has taken center ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Chase Harrington ...

One thing that is certain about website creation is that no user wants to go to a site that gives them a bad experience. When a user encounters such a site, they will quickly turn away—causing you to ...

With the lines between online and offline experiences becoming increasingly blurred, businesses need testing strategies that cover every step of the experience. With end-to-end testing now commonplace ...

At WhatUsersDo, we’re about unearthing the WHY of user behaviour, so that web teams can look beyond their analytical reports and really understand their users. Usability or UX testing is the process ...

Even with all the application availability and performance enhancements you build into your Web infrastructure, you still need to build something that visitors actually like to use. Unfortunately, ...

User testing involves evaluating the functionality and user-friendliness of a website, app or other digital product. Testers often record a video of themselves using the product as they attempt to ...

The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...

SAN MATEO, Calif.--(BUSINESS WIRE)--Keynote ® Systems (NASDAQ:KEYN), the global leader in Internet and mobile cloud testing & monitoring, today announced that WebEffective®, Keynote's SaaS-based ...

An Innovative Design and Production Test Solution Designed for Real-World Testing of Cellular Voice, Internet Browsing, Streaming Videos and Other Services SUNNYVALE, Calif.--(BUSINESS ...