B2B customers are skeptical about any claims you make about your wonderful IT enterprise software solution and its benefits. But they believe what their peers say: According to an Influitive study 53% ...

Research teams can spend nearly a decade looking for new biological targets, but Schrödinger software is helping researchers drastically decrease those timelines by turning to Amazon Web Services.

This is especially the case with intense sports, like ice hockey. NHL players can reach speeds over 20 miles (32 km) per hour on the ice. In scenarios like this, it can be challenging to broadcast all ...

Listen to the podcast. Find it on iTunes/iPod and Podcast.com. Read a full transcript or download a copy. Sponsor: HP. Barcelona -- Welcome to a special BriefingsDirect podcast series coming to you ...

Demands from both the business community and the Association to Advance Collegiate Schools of Business (AACSB) have made it more urgent for academics to incorporate data analytics in the accounting ...

The practical application of a theory or idea is the most effective way of demonstrating its usefulness. Case studies allow for the dissection of practical applications to uncover the thinking that ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...