GoPuff customers can enter to win a live taping of a Skittles Super Bowl commercial starring Elijah Wood on their front lawn.

Co-authored by Ben Cavender, Charlotte MacAusland, and Shaun Rein To use social networking effectively as a marketing tool, brands must go a step beyond Skittles and actually be social. Skittles ...

In September, Skittles announced its "littlest" innovation with Skittles Littles, a teeny, tiny version of its candy that it promises is more "poppable" than before. "Expanding our portfolio with ...

Skittles has released new packaging for their product, and people are calling for people to give it the “Budweiser Treatment.” Skittles has gone “woke” and people are calling for it to be boycotted. I ...

Three months after certifying that their fruit-flavored candies are "guaranteed to actually float while in space," Skittles is offering one lucky fan the chance to test it out for themselves. Mars ...

The average site for a popular consumer product is: A. Slick with a high level of ‘production values’. B. Made in flash. C. About as socially engaging as a log. Skittles changes all that in one go by ...