Programmatic marketing has truly delivered on its original promise of being “the future of online advertising” over the past 15 years. But what is programmatic marketing, and what does it look like ...
Programmatic advertising has been a buzzword in the marketing industry for quite some time. But what does programmatic actually do? And how does it differ from traditional display marketing?
Mobile advertising is increasingly becoming a programmatic buy for advertisers, accounting for two thirds of mobile ad sales in the UK, according to a report. Some 64 per cent of display and video ...
NEW YORK, Jan. 23, 2020 /PRNewswire/ -- Media and Games Invest plc ("MGI", ISIN: MT000000580101; Symbol: M8G) today announced that its subsidiary gamigo AG agreed on acquiring Verve Wireless, Inc.'s ...