Sydney Sweeney is continuing her collaboration with American Eagle months after the brand’s denim campaign sparked intense ...

Sydney Sweeney isn’t feeling euphoric about online commentary. The “Housemaid” star, 28, came under fire following an American Eagle partnership in July. The “Sydney Sweeney has great jeans” campaign ...

Everyone is talking about who has the best jeans … ad. Gap, American Eagle, and Lucky Brand each dropped new star-studded denim campaigns in the last month that are going viral. While American Eagle's ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. American Eagle's "Sydney Sweeney Has Great Jeans" campaign, ...

Sydney Sweeney made a denim-clad return to social media three weeks after the release of her controversial American Eagle "Good Jeans" ad campaign. On Friday, the 27-year-old actress, who has not ...

Sydney Sweeney's American Eagle ad campaign featuring "The Sydney Jean" has sparked controversy over its tagline, "Sydney Sweeney has good jeans," which some perceive as promoting eugenics. American ...

Sydney Sweeney is speaking out on where she stands regarding her controversial American Eagle jeans commercial, which many called tone-deaf and offensive. In a People interview published Dec. 5, the ...

Sydney Sweeney proved she's good for business, despite online hate that seems to follow Hollywood's latest "It Girl." Sweeney's American Eagle ad campaign boosted the jeans company's shares by 10%, ...