Apple, Google strike AI deal for revamped Siri
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Apple and Google have confirmed reports that it will use Google Gemini’s models to help it power the new version of Siri and other generative AI features. CNBC first reported the news; Apple and Google subsequently released a joint statement which reads: “Apple and Google have entered into a multi-year collaboration under which the next generation of Apple Foundation Models will be based on Google's Gemini models and cloud technology.
Apple and Google have entered a multi-year AI partnership to integrate Gemini-powered Apple Intelligence features across iPhone, iPad and Mac, with a more personalised Siri expected later this year.
Investment firm Wedbush says that 2026 should be a key year for Apple with a new Siri, new Google Gemini deal, and new iPhone 18 range — but definitely not a new CEO.
A detailed new report from SemiAnalysis argues that while Apple's partnership with TSMC created the modern leading-edge foundry model, the rapid rise of AI computing is changing who pays for new chip technologies and how much influence Apple holds over each new manufacturing node.
This increase propelled the shares to more than 32x forward earnings—a premium valuation that hinges on Apple’s success in its upcoming major platform transition.
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Can Apple enjoy a “Siri surge” as Apple catches up in AI?
Quick Read Apple stock fell over 10% across seven sessions and entered correction territory. Alphabet surpassed Apple in market cap amid concerns Apple lags in AI development. A major Siri upgrade using Google Gemini is expected this spring.